{"id":6450,"date":"2021-09-20T18:21:47","date_gmt":"2021-09-20T18:21:47","guid":{"rendered":"https:\/\/abcsupply.exclaim-inc.info\/news-events\/7-sales-techniques-and-how-to-implement-them\/"},"modified":"2022-02-08T20:09:31","modified_gmt":"2022-02-08T20:09:31","slug":"7-sales-techniques-and-how-to-implement-them","status":"publish","type":"post","link":"https:\/\/www.abcsupply.com\/es\/news-events\/7-sales-techniques-and-how-to-implement-them\/","title":{"rendered":"7 estrategias de venta y c\u00f3mo implementarlas"},"content":{"rendered":"<h3><em>C\u00f3mo adoptar estos consejos y estrategias de venta para construir un negocio sustentable <\/em><\/h3>\n<p>Como contratista experimentado, usted sabe que vender va mucho m\u00e1s all\u00e1 del acto de explorar, hacer llamadas no solicitadas y generar oportunidades de venta. Lo central para un programa de ventas exitoso es lograr que sus clientes conf\u00eden en usted. Construir v\u00ednculos con sus clientes no solo fomenta su lealtad, sino tambi\u00e9n hace que sean m\u00e1s proclives a recomendar su negocio a familiares o amigos. Aunque vender parecer\u00eda ser algo simple, aprender nuevos consejos y estrategias le puede ayudar a hacer las cosas correctamente y mantenerse competitivo.<\/p>\n<p>A continuaci\u00f3n le dejamos siete estrategias de ventas y c\u00f3mo implementarlas para ayudar a su empresa a alcanzar el \u00e9xito.<\/p>\n<h4>1. Precios actualizados<\/h4>\n<p>Debido a la pandemia, <a href=\"https:\/\/abcsupply.com\/blog\/7-tips-for-navigating-the-building-materials-shortage-abc-supply\/\">los precios cambian<\/a> con mucha m\u00e1s frecuencia que antes. Aseg\u00farese de estar cobrando a sus clientes lo necesario actualizando sus precios de manera habitual. Una buena pr\u00e1ctica es verificar sus precios al menos una vez al mes. Puede contactar a los distribuidores para tener una mejor idea de cada cu\u00e1nto cambian los precios o usar <a href=\"https:\/\/abcsupply.com\/es\/centro-de-contratistas\/myabcsupply\/\">myABCsupply<\/a> para verificar los precios actualizados de los materiales para la construcci\u00f3n que pide a ABC Supply.<\/p>\n<h4><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/abcsupply.com\/wp-content\/uploads\/2021\/11\/news-istock-466206466-480x320.jpg\" alt=\"\" class=\"alignright size-medium_small wp-image-5044\" width=\"480\" height=\"320\" srcset=\"https:\/\/www.abcsupply.com\/wp-content\/uploads\/2021\/11\/news-istock-466206466-480x320.jpg 480w, https:\/\/www.abcsupply.com\/wp-content\/uploads\/2021\/11\/news-istock-466206466-300x200.jpg 300w, https:\/\/www.abcsupply.com\/wp-content\/uploads\/2021\/11\/news-istock-466206466-576x384.jpg 576w, https:\/\/www.abcsupply.com\/wp-content\/uploads\/2021\/11\/news-istock-466206466.jpg 724w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/>2. Incluir las cl\u00e1usulas de aumento de precios<\/h4>\n<p>Documentar los aumentos de precios en los contratos es esencial. En tanto que los costos fluct\u00faan, es importante incluir las cl\u00e1usulas de aumento de precios en sus contratos para asegurarse de no perder dinero. Archive las cartas que env\u00edan los fabricantes y distribuidores documentando los aumentos de precios para probar que son leg\u00edtimos. Los contratistas pueden encontrar los <a href=\"https:\/\/abcsupply.com\/es\/centro-de-contratistas\/anuncios-de-aumento-de-precio-del-fabricante\/\">anuncios de aumento de precios de los fabricantes<\/a> en el sitio web de ABC Supply.<\/p>\n<h4>3. Cotizaciones que cumplen con los requisitos<\/h4>\n<p>Los clientes quieren entender c\u00f3mo estima los costos. Aseg\u00farese de tener claro a qu\u00e9 apunta el proyecto y brinde al cliente distintas cotizaciones. Esto demuestra que usted es flexible y le importan las necesidades de sus clientes.<\/p>\n<h4>4. Integrar software<\/h4>\n<p>Todos sabemos que la automatizaci\u00f3n de los procesos incrementa la eficiencia y, por tanto, las ganancias de su empresa. Mant\u00e9ngase un paso adelante de su competencia integrando el software en su negocio. Cuando combina varios programas en uno, puede organizar detalles e impresionar a sus clientes. Entre los ejemplos de software que pueden usar los contratistas encontramos a <a rel=\"noopener noreferrer\" href=\"https:\/\/acculynx.com\/\" target=\"_blank\">AccuLynx<\/a>, un software todo en uno dise\u00f1ado para agilizar todos los aspectos de un negocio de techado, y <a rel=\"noopener noreferrer\" href=\"https:\/\/www.salesforce.com\/\" target=\"_blank\">Salesforce<\/a>, un software de gesti\u00f3n de la relaci\u00f3n con el cliente.<\/p>\n<h4>5. Participe de las reuniones con el cliente<\/h4>\n<p><img decoding=\"async\" src=\"https:\/\/abcsupply.com\/wp-content\/uploads\/2021\/11\/7-sales-techniques-to-implement-oct-13-inset-1-480x360.jpg\" alt=\"\" class=\"alignright size-medium_small wp-image-3992\" width=\"480\" height=\"360\" srcset=\"https:\/\/www.abcsupply.com\/wp-content\/uploads\/2021\/11\/7-sales-techniques-to-implement-oct-13-inset-1-480x360.jpg 480w, https:\/\/www.abcsupply.com\/wp-content\/uploads\/2021\/11\/7-sales-techniques-to-implement-oct-13-inset-1-300x225.jpg 300w, https:\/\/www.abcsupply.com\/wp-content\/uploads\/2021\/11\/7-sales-techniques-to-implement-oct-13-inset-1-576x432.jpg 576w, https:\/\/www.abcsupply.com\/wp-content\/uploads\/2021\/11\/7-sales-techniques-to-implement-oct-13-inset-1.jpg 768w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/>Estar f\u00edsicamente presente en un lugar no es lo mismo que estar psicol\u00f3gicamente presente. En el mundo virtual de hoy, se hace todav\u00eda m\u00e1s obvio si usted no est\u00e1 totalmente compenetrado.<a href=\"https:\/\/abcsupply.com\/blog\/make-virtual-meetings-more-personal\/\"> Vaya preparado<\/a> con preguntas, pero escuche activamente a su cliente para demostrarle que est\u00e1 escuchando lo que quiere y necesita y cu\u00e1les desaf\u00edos plantea. Puede mostrar una escucha activa dejando de lado pensamientos que le distraigan y usando un lenguaje corporal que demuestre que est\u00e1 interesado.<\/p>\n<h4>6. Enfocarse en beneficios y prestaciones<\/h4>\n<p>Los clientes quieren saber c\u00f3mo va a resolver sus problemas. Por eso es importante destacar el valor de los productos que recomienda adem\u00e1s de sus prestaciones. Por ejemplo, si usted solo dice: \u00abRecomiendo los techos de metal\u00bb, los clientes no sabr\u00e1n de sus beneficios. En vez de eso, puede decir: \u00abRecomiendo el techado de metal porque refleja el calor que irradia el sol, lo que puede reducir sus gastos en refrigeraci\u00f3n\u00bb. Es importante enfocarse en c\u00f3mo su soluci\u00f3n ayudar\u00e1 al cliente a lograr el resultado que desea<\/p>\n<h4>7. Desarrolle v\u00ednculos significativos<\/h4>\n<p>Los clientes quieren sentir que a usted le importa entenderlos a ellos y a su contexto. Debe tomarse el tiempo de conocer a sus clientes, ya que eso determinar\u00e1 c\u00f3mo y cu\u00e1ndo se vincula con ellos. Enf\u00f3quese en la persona a la que le vende y no tanto en lo que est\u00e1 vendiendo; esto sentar\u00e1 las bases necesarias para formar una<a href=\"https:\/\/abcsupply.com\/blog\/top-5-ways-to-build-business-relationships-boost-sales\/\"> relaci\u00f3n comercial duradera con el cliente<\/a>.<\/p>\n<p>Las estrategias de ventas juegan un rol crucial en el \u00e9xito de su negocio. Para aprender m\u00e1s acerca de c\u00f3mo cultivar v\u00ednculos significativos con sus clientes, lea <a href=\"https:\/\/abcsupply.com\/blog\/use-facebook-and-linkedin-to-build-relationships\/\">acerca de c\u00f3mo pueden ayudarlo las redes sociales como LinkedIn y Facebook<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aprenda c\u00f3mo puede adoptar estas siete t\u00e9cnicas de venta para obtener m\u00e1s trabajos.<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-6450","post","type-post","status-publish","format-standard","hentry","category-marketing-y-negocios"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 estrategias de venta y c\u00f3mo implementarlas - 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