Kick Start 2026

Pete spent 10 years in the construction industry, starting his career as an interior carpenter and later moving into a project manager and then general contractor role working for himself. He has owned two businesses in the contractor space over his lifetime. He spent many years helping homeowners on builds and renovations, managing all aspects of their projects and the associated trades. 8 years ago Pete transitioned to the tech side of the business trading in his tool belt for an office position. Working for a CRM in the roofing space he was able to help hundreds of contractors employ tech in their business to help them develop a better process. After wearing many hats with the CRM startup from sales to partnerships to contractor success, Pete joined Roofr in February of 2021 where he oversees product strategy. Pete has always been a passionate teacher and coach and it translates to his desire to help contractors improve their businesses.